Telegram Channel Growth: The First 10 Posts to Pin
If you are growing a Telegram channel, pinned posts are basically your front desk.
People join, they look around for three seconds (sometimes less), and they decide if this place feels useful or… like another random repost channel that will flood their phone.
So yeah. The first 10 posts you pin matter a lot.
Not because pinning is some magical growth hack. But because pinned posts do one thing really well: they reduce confusion. And confusion is what makes people leave.
This article is a practical “what to pin first” list. You can copy the structure, tweak the wording, and ship it today.
Before we start, quick pin strategy (so you do not pin chaos)
Telegram gives you a few ways to “pin”. You can pin in the channel, and you can also use a message with buttons (via a bot) to create a mini menu. But let’s keep it simple.
Here is the clean approach:
- Pin 1 “Start here” post that links to the other important posts.
- Then pin 9 more posts that answer the most common new subscriber questions.
- Keep them short. Skimmable. Slightly repetitive is fine.
Also, whenever you update something, edit the pinned post instead of making a new one. People hate chasing new instructions.
Image idea you should add near the top
The First 10 Posts to Pin (in order)
1. The “Start Here” Post (your mini home page)
This is the post every new subscriber should see first. It should answer:
- What is this channel about?
- Who is it for?
- What should I do next?
- Where are the best posts?
Keep it friendly. Not corporate.
Template you can steal:
Welcome to [Channel Name]
This channel is for: [who]
You will get: [what] (posting schedule if you have one)
Start here:
- What you will get and rules: [link to pinned post #2]
- Free resources / best posts: [link to pinned post #3]
- How to request a post: [link to pinned post #6]
- Proof and results: [link to pinned post #7]
- Offers / services (optional): [link to pinned post #9]
Then add one line that sets expectations:
“Low spam. High signal. If you like practical stuff, you are in the right place.”
Tip: Use a clean emoji list if that fits your niche, but do not overdo it.
2. The “What This Channel Is and Is Not” Post (rules, boundaries, vibe)
This post saves you from drama later.
Even if you are not running a controversial niche, people still need the vibe explained. Like:
- Do you allow comments? (If you have discussion linked)
- Do you accept promos?
- Will you delete off topic replies?
- How often do you post?
Example structure:
What this channel is:
- [1 line promise]
- [content types]
- [posting frequency]
What this channel is not:
- No repost spam
- No fake “get rich quick” claims
- No random forwarded content without context
House rules:
- [simple rule list]
- Contact: @yourhandle
Short. Calm. Clear.
3. The “Best Posts / Free Resources” Post (your value flex)
This is where you prove you are worth staying for.
Do not dump 50 links. Pick 7 to 12 best pieces. Curate them. Make it feel like a playlist.
Good categories:
- “Start here basics”
- “Advanced strategies”
- “Tools I use”
- “Case studies”
- “Templates”
Template:
Best posts to read first
- [Post title]
- [Post title]
- [Post title]
Free downloads / resources
- [Checklist link]
- [Template link]
- [Google doc / Notion link]
If you do not have “best posts” yet, that is fine. Start with placeholders and update weekly.
Image idea for this section
4. The “Who I Am (and why listen)” Post (credibility without being cringe)
Telegram is personal. People like knowing who is behind the channel.
But please do not make it a 900 word life story. Just enough to create trust.
Include:
- Your name or alias
- What you do
- Why you started the channel
- A simple credibility signal (results, years, clients, projects)
- A way to contact you
Example:
“I’m [Name], I work on [thing]. I started this channel because [reason]. I share what I test, what fails, and what actually moves numbers. If you want to reach me: @handle.”
If you have proof screenshots, link them to post #7 instead. Keep this one clean.
5. The “Posting Schedule + What to Expect Weekly” Post
Most channels lose subscribers because posting feels random. Even if your content is good, randomness feels like noise.
So set expectations.
Example formats:
- “Mon: tips, Wed: case study, Fri: tools”
- “Daily short post at 9pm”
- “3 posts per week, no weekends”
If you are inconsistent right now, do not lie. Just say:
“I aim for 3 useful posts per week. If I go quiet, I am testing things and I will come back with results.”
That honesty actually works.
6. The “Request Box” Post (how people can interact)
Even if your channel is one way, you still want feedback. Requests also tell you what to post next.
What to include:
- How to request topics
- If you accept channel reviews, audits, etc
- Any format requirements
- Response expectations (so you are not overwhelmed)
Template:
Want me to cover something?
Send me:
- Your topic idea
- Your current level (beginner / intermediate)
- Your channel link (optional)
DM: @handle
I can’t reply to everyone, but I read all requests.
That is it.
7. The “Proof / Wins / Case Studies” Post (the trust builder)
This is a pinned highlight reel. People want signals that your advice is not just theory.
Add:
- Before/after screenshots
- Short case studies
- Numbers with context (not just “10k in 2 days”)
- Links to deeper posts
Mini case study format:
- Starting point
- What you changed
- Timeline
- Result
- Lesson
And yes, it is okay if your proof is small at first. “Went from 30 to 180 subscribers by fixing onboarding” is still proof. It is real.
Image idea for case studies
8. The “How to Turn On Notifications (without being annoying)” Post
This sounds minor. It is not.
Telegram channels often die because posts do not get seen. People join, then Telegram buries you, then you become background.
So ask for notifications… gently.
Example:
“If you want to actually see the posts, tap the channel name at the top and enable notifications. No spam here, just [your posting frequency].”
If you post often, be transparent. If you post 10 times a day, do not ask for notifications. That is how you get muted.
9. The “Offer / Service / Monetization” Post (optional but smart)
If you sell anything, do not scatter it across random posts. Put it in one pinned post. Let people opt in when they are ready.
This can include:
- Sponsorship info
- Your consulting
- Your product
- A simple “work with me” form
And if your growth strategy includes paid engagement boosts (some niches do use it as a kickstart), keep it simple and not pushy.
For example, if someone wants to jumpstart visibility on Telegram or other platforms, you can point them to a panel like Flopey in a low pressure way.
Example wording (subtle):
“If you are in a hurry and want a small initial boost for social proof, you can also use a reputable SMM panel. I have seen people use services like Flopey (https://flopey.com/) to test small runs of followers/views across platforms. Use common sense, start small, and focus on retention, not vanity metrics.”
That’s it. No hard sell. No weird promises.
10. The “Community Links / Network / Related Channels” Post
Growth on Telegram is often network based. Cross promos, partner channels, a discussion group, your other socials.
So create one pinned post that points to your ecosystem:
- Discussion group link (if you have one)
- Your Twitter/X, Instagram, YouTube, site
- Partner channels (careful, only high quality)
- “If you want to collaborate, DM…”
Tip: Keep partner channels limited. If you link 30 channels, it looks like a link farm.
How to actually format these pinned posts so people read them
Telegram users skim. They do not read walls of text. So:
- Use short paragraphs (1 to 2 lines)
- Use bold for headings inside the post
- Use numbered lists
- Avoid giant emoji blocks
- Put the most important line in the first 140 characters
Also, name your posts like they are buttons:
- START HERE
- BEST POSTS
- REQUEST A TOPIC
- PROOF AND RESULTS
- WORK WITH ME
It feels clean. Almost like an app menu.
A simple “pin stack” you can copy today
Here is a literal stack order you can follow:
- START HERE (index)
- RULES + WHAT YOU GET
- BEST POSTS + RESOURCES
- ABOUT ME
- POSTING SCHEDULE
- REQUESTS
- RESULTS + CASE STUDIES
- TURN ON NOTIFICATIONS
- SERVICES / SPONSORS (optional)
- LINKS + COMMUNITY
If you pin these and keep them updated, your channel immediately feels more “real”. More intentional. And that alone helps growth, because it reduces early exits.
One more image idea for the end
Closing thoughts (quick, because you have posts to write)
Pinned posts are not about looking professional. They are about removing friction.
Make it easy for a new subscriber to understand you. Make it easy for them to find the best stuff. Make it easy for them to trust you.
And if you are at the stage where you are experimenting with distribution, collaborations, and even small paid boosts for social proof, just be intentional about it. Tools like Flopey can help with that side of the puzzle, but the pinned posts are what make people stay once they arrive.
Now go pin your first 10. Then write the next 10 posts that actually deliver.
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